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One month. Four webinars. Nine speakers.

Revisit NY KnowGO’s Retail Media masterclasses.

NY KnowGO launched Retail Media month throughout October. Hundreds of brands and retailers joined our masterclass series for an in-depth look at Retail Media & Site Monetization.

Each webinar has its own specific focus. So whether you’re a brand looking for advice on assortment strategy, or a retailer struggling to monetize your site, you’ll find crucial insight.  

Get more details on each masterclass below – sign up to get them straight to your inbox.

Discover

Watch

Webinar 01

Retail Media 2025:
What does the near future hold?

Retail Media excites brands and retailers. But how will it hold up five years from now? In this webinar, our panel of heavy hitters offer their take on its future.  Jay Lundin (Staples), Mark Williamson (Peadpod Digital Labs) and Andreas Reiffen (Crealytics) explore key challenges and opportunities you should be aware of. Expect big calls, bold claims and tips for stealing a march on your competitors.

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Webinar 02

Achieving Perfect Zen

How should retailers approach Retail Media? This 60-minute masterclass gives you the answers. Hear from the people who've taken their Retail Media programs to the next level. Jonathan Craner (Overstock), Steven H. Carroll (Sam’s Club) and Dan Stack (Overstock) reveal how they align profits with brand and UX goals.

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Webinar 03

Push and Pull: Crafting a full funnel Retail Media brand strategy

Brands face many tough eCommerce decisions. Retail Media offers huge potential, but getting it wrong makes for a frustrating, unprofitable, wasted efforts. This webinar takes a deep dive into all things brand-side. Join Dan Ucko (Pepsi) and Ajay Kapoor (Helen of Troy) as they talk omni-channel, better ad budgets, and measuring a media investment’s incremental impact.

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Webinar 04

The Complete GuideTo Retail Media Monetization

Our masterclass series concludes with a fun (and slightly wicked) look at retail media best practices. Join two of Crealytics' hands-on experts (Alex Paluch - Senior Product Manger and Sumita Kar - Director Customer Success) as they guide you through all elements of a successful program.

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Featured Speakers 2020

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